Ryanair Launches Rugby Specials To Marseille

Ryanair, Ireland’s No. 1 airline, today (14 Feb) launched special return flights for rugby fans travelling for the Champions Cup Final on Saturday, May 23rd.

 

Ryanair’s rugby specials will depart from Dublin, on 22nd May and return from Marseille on 24th − ensuring the boys in blue can get to the biggest game of club rugby in the 2020 calendar on the lowest fares.

 

These rugby specials are on sale now, so hopeful Leinster fans should book today on www.ryanair.com to ensure they don’t miss out.

 

Ryanair’s Alejandra Ruiz said:

 

“We’ve launched special rugby flights for the Champions Cup Final after huge demand from confident Leinster supporters. Our specials depart Dublin, on 22nd May and return from Marseille on 24th. These rugby specials are on sale now, so Leinster fans should beat the scrum and log on to www.ryanair.com today.”

 

 

Champions Cup Final: Saturday, May 23rd 5.45pm
DATEROUTEDEPARTS
22 MayDublin-Marseille 12:55
24 MayMarseille-Dublin12:50

Ryanair Launches New Budapest Route To Mykonos

Ryanair, Europe’s No.1 airline, today (10 Feb) announced a new Budapest route to Mykonos, with a weekly service commencing in July 2020, as part of Ryanair’s Budapest Summer 2020 schedule.

Budapest consumers and visitors can now book their holidays to Mykonos as far out as October 2020, flying on the lowest fares and with the greenest/cleanest major airline in Europe, with the lowest CO2 emissions.

To celebrate, Ryanair has launched a seat sale with fares available from just €28.99 for travel until the end of April 2020, which must be booked by midnight Wednesday (12 Feb), only on the Ryanair.com website.

 

Ryanair’s Chiara Ravara said:

“Ryanair is pleased to launch a new Budapest route to Mykonos, commencing in July, which will operate once weekly as part of our Budapest Summer 2020 schedule. Customers in Budapest can now book flights to Mykonos as far out as October 2020.

To celebrate this new Budapest route, we are launching a seat sale with fares available from just €28.99, for travel until the end of April 2020, which must be booked by midnight Wednesday (12 Feb). Since these amazing low fares will be snapped up quickly, customers should log onto www.ryanair.com and avoid missing out.”

Ryanair Launches New Mykonos Route To Budapest

Ryanair, Europe’s No.1 airline, today (10 Feb) announced a new Mykonos route to Budapest, with a weekly service commencing in July 2020, as part of Ryanair’s Mykonos Summer 2020 schedule.

Mykonos consumers and visitors can now book their holidays to Budapest as far out as October 2020, flying on the lowest fares and with the greenest/cleanest major airline in Europe, with the lowest CO2 emissions.

To celebrate, Ryanair has launched a seat sale with fares available from just €28.99 for travel until the end of April 2020, which must be booked by midnight Wednesday (12 Feb), only on the Ryanair.com website.

 

Ryanair’s Chiara Ravara said:

“Ryanair is pleased to launch a new Mykonos route to Budapest, commencing in July, which will operate once weekly as part of our Mykonos Summer 2020 schedule. Customers in Mykonos can now book flights to Budapest as far out as October 2020.

To celebrate this new Mykonos route, we are launching a seat sale with fares available from just €28.99, for travel until the end of April 2020, which must be booked by midnight Wednesday (12 Feb). Since these amazing low fares will be snapped up quickly, customers should log onto www.ryanair.com and avoid missing out.”

 

PRESENTATI IN BIT I RISULTATI DELLA CAMPAGNA REGIONE LOMBARDIA E RYANAIR PER LA PROMOZIONE DEL BRAND:

PRENOTAZIONI DA LONDRA STANSTED PER MILANO BERGAMO + 26% (YOY) E PER MILANO MALPENSA +43% (YOY)

La collaborazione prosegue anche nel 2020

 

Milano, 10 febbraio 2020 – Regione Lombardia e Ryanair fanno il punto della situazione sulla collaborazione, avviata ad ottobre 2019 con il lancio di una campagna di comunicazione multicanale della destinazione Lombardia sul mercato UK, con un focus sull’area di Londra.

 

Ryanair si conferma un asset strategico dello sviluppo turistico della regione Lombardia grazie alla connettività regionale diretta agli aeroporti di Milano Malpensa e Milano Bergamo con una programmazione lungo tutto l’anno. La collaborazione avviata 5 mesi fa con Regione Lombardia vede l’impegno di Ryanair nel sostegno dell’obiettivo di Lombardia, che si prefigge di diventare la prima regione turistica d’Italia. Un target che Ryanair intende sostenere sulla scorta del successo registrato a Milano Bergamo, che ha contribuito a trasformare Orio al Serio da aeroporto regionale a terzo scalo del Paese, potenziando così lo sviluppo della città orobica da semplice punto di accesso a Milano, a vera e propria destinazione turistica con ampi e positivi riflessi sul territorio. Ryanair conferma il trend di crescita su entrambi gli aeroporti, mantenendo un accesso sicuro e stabile a tutta la Regione ed incrementando opportunità sul turismo e sui posti di lavoro. Il traffico complessivo su Milano generato da Ryanair si attesta a 14.5m di passeggeri all’anno (+4.5%) con oltre 120 rotte programmate per la prossima stagione estiva.

 

La campagna ha centrato l’obiettivo di consolidare la crescita dei flussi d’oltremanica, veicolando un’immagine attrattiva del patrimonio paesaggistico, storico e culturale della Lombardia, ispirando i turisti a visitare la destinazione tutto l’anno, focalizzando l’azione congiunta su 12 città e i borghi, attraverso i 4 pillar della campagna (cultura, enogastronomia, wellness e active holidays.)

 

Funzionale all’obiettivo è la declinazione specifica della piattaforma di Ryanair Try somewhere New sulle destinazioni focus della Lombardia. Try somewhere New è un inedito progetto di story telling che propone esperienze di viaggio alternativi al di fuori delle rotte piú battute, testate di persona da giornalisti e travel blogger a seguito di un’esperienza di volo con Ryanair.

 

Dal punto di vista operativo, la collaborazione tra Regione Lombardia e Ryanair ha previsto due conferenze stampa, a Milano (22 ottobre 2019) e a Londra Southend (15 novembre 2019), nel corso delle quali sono stati illustrati gli eventi dedicati al consumatore finale presso gli scali di Londra Southend e Londra Stansted. È stata contestualmente attivata una campagna advertising sui social media e digital media, completata da tre contest su Instagram e Facebook con un totale di 6 vincitori che andranno ad esplorare la regione nei mesi tra aprile e giugno. L’azione promozionale ha, infine, incluso anche l’organizzazione di fam trip con stampa travel consumer e influencer del Regno Unito. I 4 pillar della campagna (cultura, enogastronomia, wellness e sport invernali) sono stati il focus di video promozionali tematici.

 

I risultati della campagna e dell’impegno congiunto tra Regione Lombardia e Ryanair sono evidenti: la crescita delle prenotazioni nelle 6 settimane di attivazione della campagna da Londra Stansted a Milano Bergamo è del 26% rispetto all’anno precedente, la rotta su Milano Malpensa raggiunge addirittura una crescita del 43% per lo stesso periodo*. Oltre 3.000 prenotazioni dirette sono state generate dai canali dedicati, mentre la visibilità sui social media ha visto 3.8 milioni di impression ed una total reach di 2.4 milioni.

 

Lara Magoni, Assessore al Turismo, Marketing Territoriale e Moda di Regione Lombardia ha commentato:

“I numeri dimostrano che la collaborazione tra Regione Lombardia e Ryanair è stata un vero successo. L’incremento delle prenotazioni nel periodo della campagna di comunicazione multicanale sta a dimostrare che la destinazione Lombardia è particolarmente apprezzata dal mercato UK. Insomma, abbiamo raggiunto il nostro scopo: condurre i viaggiatori a scoprire le bellezze naturalistiche del territorio lombardo, gustare i sapori delle specialità enogastronomiche, conoscere le città d’arte e immergersi nelle atmosfere da fiaba che sanno regalare i nostri piccoli borghi. Una campagna multimediale, quella approntata con la compagnia irlandese, senza precedenti e che dimostra l’importanza dei canali digitali e social per elevare ulteriormente l’attrattività dei luoghi e far crescere l’apprezzamento delle mete lombarde a livello internazionale. In tal senso, tecnologia e turismo rappresentano davvero un binomio vincente”. 

 

Chiara Ravara, head of sales & marketing Ryanair ha dichiarato:

“Ryanair è lieta di annunciare gli ottimi risultati raggiunti dalla compagna congiunta con Regione Lombardia, che si é concentrata nelle 6 settimane tra novembre e dicembre ma il cui effetto awareness proseguirà nel 2020. Perseguiamo l’obiettivo di invitare i nostri clienti ad esplorare il territorio lombardo, aldilà del capoluogo Milano, scoprendo le sue 12 città affascinanti e gemme piú nascoste dai vari punti di vista: cultura, enogastronomia, wellness e sport invernali.

 

Ryanair è la compagnia No.1 in Italia e in Europa, che si distingue per l’estensione del network, con collegamenti internazionali diretti, e operativi tutto l’anno, verso le regioni. Per queste motivazioni ci proponiamo come partner strategico ideale di Regione Lombardia, in grado di affrontare le due principali sfide del turismo italiano, ovvero la regionalità e la stagionalità.”

 

* i dati di crescita YoY da Londra Southend non sono disponibili, in quanto il volo è stato introdotto nel 2019.

Lombardy Region And Ryanair Joint Brand Campaign Results In Bookings Increase To Milan

Booking From London Stansted For Milan Bergamo + 26% (Yoy)

And For Milan Malpensa +43% (Yoy)

The Partnership Will Continue In 2020

Milan, 10 February 2020Regione Lombardia and Ryanair today presented the results of their strategic partnership, which saw a significant increase in bookings from London to the Lombardy region of Italy. The project – which began in October 2019 – featured a multi-channel communications campaign promoting Lombardy as an exciting destination in the UK market, focusing on the London area.

The results of the campaign and partnership between the Regione Lombardia and Ryanair are very clear: reservations during the six-week campaign activation from London Stansted to Milan Bergamo grew by 26% compared to the previous year, while the route to Milan Malpensa saw an increase of 43% for the same period*

More than 3,000 direct reservations were generated by dedicated channels, while the visibility on social media received 3.8 million impressions and a total reach of 2.4 million.

Ryanair has been a key player in the development of the Lombardy region as a tourist destination, thanks to the direct regional connectivity with Milan Malpensa and Milan Bergamo airports, with different schedules throughout the year. This latest partnership with Regione Lombardia highlights Ryanair’s ongoing commitment to supporting the Lombardy region, which aims to become the biggest tourist destination in Italy.

This target is based on the success of Milan Bergamo which – through the support of Ryanair – has grown from a regional airport to the 3rd largest airport by traffic volume in Italy. The total traffic on Milan generated by Ryanair will reach 14.5m passengers per year (+4.5%), with over 120 routes, by Summer 2020.

The campaign has achieved its goal of growing UK traffic, by promoting Lombardy as a year-round tourist destination with beautiful scenery as well as a rich historical and cultural heritage – focusing on 12 cities and villages, with four key 4 pillars (culture, food and wine, wellness and active holidays.)

Ryanair also utilized its Try somewhere New content platform – a story telling project that offers alternative travel experiences – to promote Lombardy’s destinations, with journalist and travel-blogger testimonials.

In addition, a social media and digital advertising campaign has been launched, which will run three contests on Instagram and Facebook with a total of 6 winners – who will explore the Lombardy region in the months between April and June.

Promotional activities also included the organization of family trips with travel consumer journalists and influencers from the United Kingdom. The 4 pillars of the campaign (culture, food and wine, wellness and winter sports) were the focus of several promotional videos.

 

Lara Magoni, Tourism, Territorial Marketing e Fashion Councillor of Regione Lombardia said:

“The figures show that the collaboration between the Lombardy Region and Ryanair was a resounding success. The increase in bookings during the period of the multi-channel communication campaign underline that the Lombardy destination is appreciated by the UK market. We have achieved our aim: to lead travelers to discover the naturalistic beauties of the Lombard territory, taste the flavors of the food and wine specialties, know the art cities and immerse themselves in the fairytale atmospheres that our small villages can give. A multimedia campaign created in coop with the Irish airline, which demonstrates the importance of digital and social channels to further increase the attractiveness of places and increase the appreciation of Lombardy’s destinations internationally. In this sense, technology and tourism are truly a winning combination”.

 

Chiara Ravara, Head of sales & marketing Ryanair said:

“Ryanair is pleased to announce the excellent results achieved by the partnership with Regione Lombardia, which ran for 6 weeks between November and December – but will continue to positively impact the region into 2020 and beyond. Through this campaign, we invited our customers to explore the Lombardy region, beyond the capital of Milan, and to discover its 12 fascinating cities and the hidden precious treasures, from various points of view: culture, food and wine, wellness and winter sports. 

Ryanair is the No. 1 airline in Italy and in Europe, with the largest network of direct international connections throughout the year, to the best destinations. Because of this we are the ideal strategic partner of the Lombardy Region, with the ability to tackle the two main challenges facing Italian tourism, namely regionality and seasonality.”

 

* YoY growth data from London Southend is not available, since/as the flight was introduced in 2019

Ryanair Reports Q3 Net Profit Of €88m

Due To Stronger Christmas/New Year Traffic.

Ryanair Holdings plc today (3 Feb.) reported a Q3 profit of €88m, compared to a €66m loss in the same quarter last year. Highlights include:

 

  • Traffic grew 6% to 36m guests.
  • Revenue per guest rose 13% (9% higher fares; ancillary rev. up 21%).
  • Over 90% of flights arrived on-time (excl. ATC delays).
  • 111 new routes announced for S.20.
  • Director of Sustainability appointed to drive our Environmental Policy.
  • Over €440m returned to shareholders under €700m buyback programme.

 

Q3 (IFRS) – Group31 Dec. 201831 Dec. 2019Change
Guests33.8m35.9m+6%
Load Factor95%96%+1pt
Revenue€1.58bn€1.91bn+21%
(Net loss)/PAT(€66m)€88m
Basic EPS(€0.06)+€0.08

 

EUROPE’S GREENEST, CLEANEST AIRLINE:

 

The future of our planet is of vital importance to our customers and all our people. Ryanair has the lowest carbon emissions of any major EU airline at just 66 grams of CO₂ per passenger km. Passengers switching to Ryanair can halve their CO₂ emissions compared to other major EU airlines. In Dec. 2019, Ryanair appointed a Director of Sustainability to deliver the Group’s ambitious sustainability targets.

 

Ryanair operates the youngest fleet, with the highest load factors, and newer more fuel-efficient engines. Our Environmental Policy commits us to:

  • Be plastic free in 5 years;
  • Cut noise emissions by up to 40% per seat;
  • Cut CO₂ emissions by 10% by 2030 (up to 50% lower than other major EU airlines);
  • Encourage guests to support our voluntary carbon offset programme;
  • Work with environmental partners to improve our environment in Europe.

 

While aviation generates  just 2% of Europe’s CO₂, our industry must work harder to further cut these low emissions. EU airlines already pay excessive environmental taxes – Ryanair will pay over €630m in such taxes this year. For further info. click here: www.ryanair.com/environment.

 

BUSINESS REVIEW:

 

Revenues

Sales grew 21% to €1.91bn.  Better than expected Christmas and New Year bookings, at higher fares, led to a 16% increase in Scheduled Revenue to €1.19bn as we carried 36m guests at 9% higher fares. Ancillary Revenue increased by 28% to €0.72bn as more guests choose Priority Boarding and Preferred Seat services. In Oct., Ryanair Labs launched a new digital platform with improved, personalised, guest offers. Labs are now focused on improving penetration across key ancillary products over the coming quarters. Rentalcars.com became our new car hire partner in late 2019 and will help grow car hire penetration and revenue over the next 3 years.

 

Costs

Our fuel bill rose 14% (+€83m) to €0.7bn due to higher prices and 6% traffic growth. Ex-fuel unit costs rose by 1% due to higher staff (increased pilot pay, higher crew ratios as pilot resignations have slowed to almost zero) and maintenance costs (older aircraft longer in the fleet due to the Boeing MAX delivery delays), offset by falling EU261 costs due to improved punctuality. Our fuel is 90% hedged for FY20 at $71bbl and 90% of our FY21 fuel is now hedged at $61bbl, delivering over €100m fuel savings into FY21. We continue to negotiate attractive growth deals as airports compete to win Ryanair’s very limited traffic growth.

 

Group Airlines

The Group airlines continue to grow. In Q3 Buzz increased its fleet to 32 B737s and expanded outside Poland with new bases in Prague and Budapest. Buzz will grow its fleet to 50 B737s for S.20, with 7 aircraft in Polish charter operations and 43 operating scheduled flying for Ryanair.

 

Lauda continues to underperform with fares much lower than expected, despite strong traffic growth and high load factors. As announced on 10 Jan., this is a direct result of intense price competition with Lufthansa subsidiaries in both Germany and Austria. While Lauda will now carry 6.5m guests in FY20, average fares are well below those of other Group airlines. Lauda’s management is implementing a new cost cutting plan and is improving penetration on ancillary products. Lauda will grow its fleet from 23 to 38 A320s by S.20 with increased capacity in Vienna and a new base in Zadar.

 

Malta Air continues to grow strongly and has taken over the Group’s French, German, Italian and Maltese bases. Its fleet will grow to 120 aircraft by S.20.

 

Ryanair DAC saw its fleet reduced to 360 B737s in Q3 as both Buzz and Malta Air took over more flight operations for the Group. Armenia became the newest destination in Jan. Regrettably the Boeing MAX delivery delays mean that Ryanair DAC had to close a number of loss-making winter bases leading to some crew redundancies in Spain, Germany and Sweden. We have endeavoured to minimise job losses through base transfers & seasonal bases and continue to work with our people, their unions and our airports to finalise this process.

 

Boeing MAX update

Delivery of the Group’s first Boeing 737-MAX-200 aircraft has been repeatedly delayed from Q2 2019. It is now likely that our first MAX aircraft will not deliver until Sept. or Oct. 2020. The requirement for MAX simulator training will also slow down the delivery of backlogged aircraft and new deliveries. But we believe that these “gamechanger” aircraft (with 4% more seats, burn 16% less fuel), when delivered, will transform our cost base and our business for the next decade. Due to these delivery delays, we won’t see any of these cost savings until late FY21. As a direct result of these delivery delays, we plan to extend our 200m p.a. passenger target by at least one or two years to FY25 or FY26.

 

Balance Sheet & Shareholder Returns

Ryanair’s BBB+ rated balance sheet is one of the strongest in the industry. 70% of our aircraft are debt free. This allows us to grow while weaker airlines collapse, sell or retrench in the current challenging market. We have returned €440m to shareholders under our current €700m share buyback programme. Despite the share buyback and the impact of IFRS 16 (€230m), net debt was just over €700m at period end. Due to the uncertainty surrounding the Boeing MAX aircraft deliveries, peak Capex and maturing bonds in 2021, the Board has decided to extend the current €700m buyback programme until the end of July.

 

Outlook

As announced on 10 Jan., Ryanair’s FY20 PAT guidance has risen to a range of €0.95bn to €1.05bn thanks to stronger Christmas and New Year travel bookings, at better than expected fares. Q4 forward bookings are 1% ahead of this time last year at slightly better than expected average fares and we now expect full year traffic to grow by 8% to 154m guests. Ancillary revenues continue to grow, but at a slower rate having annualised the cabin bag changes in Nov. This will support full-year revenue per guest growth of between +3% to +4%. The full year fuel bill will rise by €440m and ex-fuel unit costs will increase by approx. 2%. On the basis of current trading, Ryanair expects to finish close to the mid-point of the new PAT guidance range.  This guidance is heavily dependent on close-in Q4 fares and the absence of any security events.